Working for Woolies in the 1930s

         
Back in the 1930s a Sales Assistant could expect to earn between 30 shillings (£1.50) and £2 a week, with a management trainee or stockroom man earning up to £3 a week. Trainees and stockroom men were paid extra for mobility. They could be moved from store to store at very short notice, sometimes expected to move over a hundred miles to where the work was.

With the company expanding rapidly the career prospects were very good for people with talent and enthusiasm.

A typical appointment letter for a stockroom man (management trainee) in the 1930s.   The starting salary £2 per week.  (With special thanks to Mr. Ray Gallanders, in memory of his late father Reg, a very distinguished servant of the Company in a career spanning forty years service.)
         
Manager and staff on the doorstep of their new store in 1930. Most sales assistants were young, unmarried women. At the time it was unusual for a married woman to continue to working - indeed the Company offered a combined marriage and leaving present. Virtually no-one returned to work after bringing up a family. Everyone was full-time, 5½ days a week, with store closing for half day closing on a Tuesday, Wednesday or Thursday afternoon (according to local tradition).

Each assistant was assigned to one or two departments, and maintained the displays and served the customers. Stores had comfortable rest rooms and offered paid breaks with subsidised hot meals available at lunchtime with teas and coffees morning and afternoon.

         
The In the larger stores Managers or Merchandisers were responsible for ordering products, while in the smaller stores individual assistants raised handwritten orders for staple merchandise. Assistants had to add up customers' purchases in their heads or using a ready reckoner pad - the tills didn't add up.
         

"A DAY IN THE LIFE"
life in Woolies in the 30s in pictures and words

         

A day in the life of a sales assistant of the 1930s.  The store and colleague were never identified .

         
In the days before widespread car ownership most store staff walked to work or rode in on a bicycle. The great majority lived within a mile or so of the store where they worked - too close to need public transport. Typically they set out from home at 8.15am, in time for a quick cup of tea in-store, to put their uniforms on and to be on the salesfloor for morning inspection at 8.45am 15 minutes before the store opened.
         

A day in the life of a sales assistant of the 1930s.  The store and colleague were never identified .

         
Morning inspection gave the manager the chance to sharpen the displays, check the availability of best-selling lines and give topical tips for the day's trading. In between serving the customers the assistant would spend the early part of the day preparing a stock list, which was sent to the stockroom. A stockroom assistant would collect the goods into a trolley and deliver them to the salesfloor later in the day to be put on sale. Believe it or not Sales Assistants were not allowed access to the stockroom until many years later.
         

A day in the life of a sales assistant of the 1930s.  The store and colleague were never identified .

         
Lunch breaks were staggered, starting shortly after 11am to make sure that the maximum number of staff were on-hand for the peak trading hours between 12 noon and 2pm. After a brief lull in the early afternoon, the store would be packed again from just after 3pm, as mums and children visited after school. In between customers orders would be made out for any missing lines, and a check would be made to ensure that every item carried its own individual price ticket. As the week continued there was a push to make sure that the store was picture perfect by Friday afternoon in time for the weekend business. At the time most people were paid on Fridays, making this a very large sales day for the Company At 5.30pm the doors closed and it was time for home - before starting the whole cycle again the following day.
         
 

Click for more people pictures from the 1930s

 
         

1930s Gallery Home Page

Opening gambit - transforming the High Street   Flotation on the London Stock Exchange
Working for Woolies in the 30s - a day in the life
   The first character merchandise hits the shelves
Amazing lengths to keep prices below sixpence
   Buying ingenuity
Eclipse & Crown - the nation's favourite records
   Our first Ladybird items
Royal events in the 1930s
   Launch of "The New Bond" colleague magazine  Rumbling of war in the late 1930s
Price quiz - dateline 1939